NAILS Magazine - July 2009
In this issue, we talk to nail manufacturers about how they got started in the business, an editor goes to Germany, and a great feature on how to save money at the salon. The professional nail industry's top magazine, with features on salon business, nail art, practical techniques, Signature Services, salon profiles, new products, and working safely. Plus, in every issue we feature business-building tips, nail art how-tos, manufacturers' step by steps, and in-depth health stories.
FEATURES IN THIS ISSUE:
The Secret of My Success (In 100 Words or Less)
We challenge some of your favorite nail product manufacturers to tell us their story in the space of a cocktail napkin. It’s not easy to break down the history of a company into a 100-word blurb. See what these 12 industry big-wigs had to say in these bite-sized bios.
They Wear Gels in Germany, Don’t They?
Attending the Beauty International Show in Dusseldorf, Germany, this past March, associate editor Tim Crowley set out to learn more about the German nail industry. Unearthing stiletto styles, licensing loop-holes, the economic recession and more, the German nail industry proved to be a fascinating player in the worldwide nail market.
Money Wasters (and How to Stop the Waste)
In tough times, little things count and small efforts to save a bit of money here and there can add up over time. Every day there are opportunities to save, and it’s really easy to do once you identify where the waste is happening. From buying bulk things can make a difference in your budget.
The Chemistry of Acrylics
Creating the perfect set of acrylics could be considered an art, but the foundation behind it – and the answers to many common technical questions – is found in the science. NAILS breaks down the chemistry behind liquid-and-power enhancements in laymen’s terms.
Step-by-steps from Nailtural and Light Elegance
Signature Services: a Champagne & Rose Luxury Manicure and a Eucalyptus Ice Spa Pedicure
The Lammers Method
Freelance nail stylist and NAILS’ number-one competitor in 2008, Lynn Lammers demonstrates her special acrylic backfill technique.
The 5 Best Summer Nail Looks
Descriptions of the hottest nail styles and how to create them yourself.
Boutique: Business Card Holders
Stock up on business card holders for those business-savvy clients.
Reader to Reader: When did you realize you wanted to be a nail tech?
What is Yellow Nail Syndrome?
Yellow nail syndrome could indicate a more serious health concern with the respiratory or lymphatic systems.
Mistakes, Mishaps, and Malpractice
With the combination of cuticle nippers, chemicals, and customers, there is always, the risk of an accident – and a lawsuit. The best defense is to hope for the best, but prepare for the worst.