NAILS Magazine - November 2013

In this issue, read about nail artists whose work could hang in galleries, how to break out of being "too busy" and great ideas for holiday stocking stuffers. Plus new products, nail art how-tos, step-by-steps from your favorite manufacturers, and business-building tips from the best in the industry.

FEATURES IN THIS ISSUE

Crack Down on Grime

When client health and salon reputation are on the line with every service, it’s important to know the ins and outs of tool disinfection like the back of your hand. Shoo away bacteria with proper products and protocol.

The Stuff of Artists

Have you ever come across a tech whose nail art belongs in galleries? NAILS talked to six artist-turned-manicurists (and vice versa!) who have done it all from tattooing to oil painting.

Bursting the “Too Busy” Bubble

Employees these days aren’t taking their vacation days… or even their lunch breaks. How can nail salons capture this time-strapped clientele?

Bring These Home for the Holidays

You’re already making your clients feel more relaxed and ready to take on the holiday season, so why not make their lives even better by simplifying their shopping? Stock these items in your salon so clients can grab and go on their way to parties or gift exchanges.

Step-by-steps from Orly and Repêchage

Signature Services: an Almond Joy Manicure and a Karma Rosemary Mint Pedicure

A Cornucopia of Thanks    

The cornucopia (or horn of plenty) is a symbol of abundance and nourishment and is a common sight at Thanksgiving tables across the United States. Here’s how seven nail techs interpret the cornucopia and what Thanksgiving means to them.

Agency Secrets    

Ever dream big about doing nails on the cover of Vogue? Perhaps you want to be the next Naja Rickette or Tom Bachik, dressing the digits of Hollywood’s finest. If you’re a nail artist who is ambitious enough, anything is possible. Having an agent can help make your dreams a reality that much faster.

Boutique: Thanksgiving Table Settings    

Create a Thanksgiving table display in your salon complete with the necessities for dinner – minus the turkey and yams – that your clients are able to purchase.

Reader to Reader: Should the salon owner do nails herself?

Do You Put Clients Last?    

Author and businessman Joseph Callaway points out 10 ways well-meaning business owners may be selling their customers short – and shares the deceptively simple solution to erasing these habits once and for all.

Salon Profile:  Since 1996, J Nails has overcome challenges to take care of its clients and employees to provide a solid future for the salon.

Health Under the Microscope: Haglund’s Deformity    

 

NAILS Magazine - November 2013
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