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NAILS Magazine - September 2012

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In This Issue:

Features

On the Prowl
Animal prints have come roaring back onto the fashion runways and into our lives. We used this season’s wild new nail polish colors to show off the animals on the prowl.

Extreme Nailing
Does our environment change how we do nails? Do techs living in climates where it dips into double digits below zero work differently than techs who live where it’s nearly 100 degrees with 80% humidity?

Making the Grade
All too often, cosmetology schools in the U.S. aren’t putting their best foot forward when it comes to educating future nail technicians. For nail schools to get all As when it comes to training students for the real salon world, we need more dedicated nail instructors, increased hours, and a commitment to more than just the state board exam.

Bet Big, Win Big: Allison Baker Lands Top Spot on Top 25 List
After dabbling in competitions for years, nail tech Allison Baker started this year out with gusto by keeping her competition schedule full and her product applications perfect. Her hard work paid off , landing her the #1 spot on this year’s Top 25 list above a group of very talented and competitive nail techs.

Why I Use Professional Products: A Handout for Clients
As a professional, you choose products you believe deliver the best results. Because of your careful selection, clients recognize something diff erent about their nails when they come to you instead of doing their nails at home. Do you ever take the time to educate clients about the benefits they receive from the products? Use this handout to explain the why of your product choices.

Technique
  • Demos
       Step-by-steps from Light Elegance and Mash Nails
  • Signature Services
       Step-by-steps for an Moroccan Mud Pedicure and a Coconut Cream Manicure
  • Best. Surprise. Ever.
        Veteran tech John Hauk drops in on student blogger Starr Rooks after hearing that meeting him was one of her professional goals.
  • The Rhinestone Center
        Kai Keach, owner of Kai’s Kottage in Titusville, Fla., is a loyal user of Bio Sculpture Gel products and has become known for her elegant manicures with a single rhinestone placed at the focal point of the design.

    Style
  • Nail Art Studio
       Step-by-steps on new nail art designs
  • Behind the Scenes
        Find out how to do the nails that are on this month’s cover.
  • Nail Trends from the Fall 2012 Fashion Week Runways
        On the New York Fashion Week runways, juicy stone fruit colors from cherry red to plum purple reigned on nails. Custom colors and custom nail art — to complement the fabrics — were also popular, as were tasteful nude shades.

    Business
  • Reader to Reader
        Do you give preference to stocking your salon’s retail boutique with items that are made in the U.S.A. (or in your native country, if you aren’t in the U.S.)?
    Health
  • Under the Microscope: Raynaud’s Syndrome
        Alopecia areata is a highly unpredictable autoimmune skin disease resulting in hair loss. In rare instances, it affects the nails.
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